Saturday, March 10, 2007

Cuaresma

This is my first "Cuaresma"-- Lent-- back in Canada.

In Guatemala, Lent, and then Easter, are such a big deal. In Antigua, Guatemala, for example, there are the beautiful sawdust carpets that people make for the processions which seem to go on all during Lent, getting progressively bigger and more elaborate until the really big processions during Holy Week. Here, you hear about Lent in churches but it doesn't seem to make it into the public eye. It's not a cultural thing, just a religious one.

This year, I'm for the first time marking Lent by giving something up. A lot of people, women especially, seem to give up chocolate. I could do that, but trust me, it wouldn't be a sacrifice. Did I ever tell you the story about why I gave up chocolate in Grade 8? That'll be another story for another day. Just trust me when I say I'm not one of those chocolate-crazed women who's more addicted to sweet cocoa than a heroin addict is to injections.

So what did I give up?

These:

And this:


This delicious thing, too:

And even this:


Pop. Soda. Gaseosas. Whatever you like to call them, they're still just as yummy and sugary and my favourite afternoon source of caffeine.

In Latin America, pop is a big deal. Some people actually put it in their babies' bottles, which I know is horrible. But since I'm not a baby, you don't have to gasp in shock at my awful little addiction. I have to say, I'm a believer in the healing power of Coke and Pepsi. It can settle a stomach, don't you think? And sometimes it makes a headache go away (especially if it's washing down an Advil).

There's a town I visited in Chiapas, Mexico, where gaseosas are holy. It started out it was just Coke, but now all kinds of pop seem to have the holy status.
Here's the church, in San Juan Chamula:


Inside the church, its Mayan followers practice a Catholicism mixed with Mayan sprituality. Coke is considered holy and is drunk inside the church, as is a strong alcohol called "pox" (pronounced posh). Pox was always holy to these people. Coke got that distinction more recently. The people saw that the bubbles went up. They thought of it as going towards the heavens. So by drinking it, people are getting closer to God.

There are many things I could write about that town. The drunkenness there really bothered me. It's awful to hear a man's head smack on a cement bench just outside the church as he stumbles out from practicing his religion. While I realize Coke does cause problems, I don't think the negative effects are nearly as strong as those from the 'guaro.'

I'm not praying to Cola. A lot of people seem to see it lying closer to Hell than Heaven, I'm finding. I know I'd heard negative things from social justice types about Coke. But I didn't really know the issue. Now, as I search for images, I found some sites poo-pooing Coke. Here's one.

Whether fizzy drinks are closer to Heaven or Hell, I'm not sure. But I can tell you that when I was in Calgary and the whole family was over at my parents' place and I had to endure that distinctive sound of opening a bottle of pop, then smell that delicious Pepsi smell-- I sure was tested in my pop-free wilderness. I may be away from where Lent is celebrated so openly, but I seem to be really experiencing the season.

6 Comments:

At 11:34 PM , Blogger det(sI-A) said...

I will not comment about Lent because I would get sad remembering how beautiful it is down there during this season. However, thanks for the nice description you gave, it sure cheers me up!

Coke is bad, when I was growing up I always heard about how some members of the Coca Cola Union where killed, but I never found where to read about it until now: http://www.killercoke.org/cokeguat.htm
It is so sad how no one talks about this in Guate...

 
At 7:49 AM , Blogger It's me LD said...

Thanks for sending that link. Maybe that explains the popular of Pepsi there. Do you know if their labour practices are any better?

 
At 12:08 AM , Blogger det(sI-A) said...

Yes, I also think that is why Pepsi has the lead over there. I don't know much about Pepsi, I guess is hard to get people talking.
However, there is something I found here: http://www.peuples-solidaires.org/article_texte.php3?id_article=124
Ciao!
L.

 
At 9:09 AM , Anonymous Manolo said...

Well... the issue with Coca-Cola in Guatemala is a very interesting one. Pepsi is popular because for years there was no production of Coca-Cola since the plant was closed. After the incident with the union, the owner of the brand (franchise?) in Guatemala closed the factory. The union made a deal with the headquarters in Atlanta that whoever bought the brand had to re-hire all the union workers. I

Some of the rights that the workers were fighting, besides better pay and decent shifts, was the right to be able to drink a coke at work. Thing that they can do now... Coca-Cola's collective agreement (or at least in the 90s when I was working for the ministry of labour) is ahead of the labour act in Guatemala. A similar example of how a multinational with a dark history in labour relations turned one of the best employers in Guatemala is DelMonte... but that is a horse of a different colour (or flour from another sack, pick your poison).

 
At 12:32 PM , Blogger Manolo said...

I was going to ask you before if you missed root beer or dr. pepper in Guatemala... or blueberry muffins... those are the things that I would miss if I move out of Canada...

 
At 5:24 PM , Blogger Emily said...

That is crazy. I don't think I could give the soda up.
We miss you here too...

 

Post a Comment

Subscribe to Post Comments [Atom]

<< Home